Resharing a story on Instagram is one of the most useful features on the entire platform. It lets you quickly publish content in which someone has tagged you, support a friend, or share a post that’s worth attention. Yet many users have no idea where to find the feature or why the reshare button is sometimes missing.
In this article, we’ll show you step by step how to reshare a story on IG – whether it’s your own post, someone else’s story in which you were tagged, or a post from the feed. We’ll also advise you on what to do when you can’t see the share option, and how to edit reshared content so it fits your visual style.
By learning this, you’ll strengthen your storytelling, increase engagement, and build relationships with other accounts. Let’s get into it.
What does resharing a story on Instagram mean
Resharing a story means taking existing content and republishing it in your own story. Instagram distinguishes several situations in which you can reshare content:
- Resharing a feed post to your story – when you come across a photo or video you want to recommend to your followers.
- Resharing a story in which someone tagged you – if a brand or friend mentions you in their story, you can share it further with a single tap.
- Resharing your own older story using the archive or highlights.
The key thing is that a feed post can only be reshared to a story if the author has sharing enabled in their settings. If they’ve turned this option off, the reshare button won’t appear for you. This is the most common reason why the feature seems to be “missing.”
How to reshare a feed post to your story
This is the most common way to enrich your storytelling with someone else’s content. Here’s how:
- Open the post you want to share.
- Below the photo or video, tap the paper plane icon (Share).
- From the menu, select “Add post to your story.”
- The story editor will open, displaying the post as a sticker.
- Move it, resize it, and add text, GIFs, or music.
- Tap Your story and share.
The reshared post automatically includes the original author’s name and is clickable – your followers can get to the original with a single tap. This is great for building relationships, as the author usually receives a notification that you shared their post.
If you want to dive deeper into the world of stories, we recommend our complete guide to using IG Stories, where you’ll find tips on increasing your reach.
How to share someone else’s Instagram story in which they tagged you
When someone mentions you in their story (for example with your @name or by tagging you), you’ll receive a notification in your messages saying “Mentioned you in a story.” Resharing such a story is very simple:
- Open the notification in Direct Messages.
- Below the story preview, tap the “Add to your story” button.
- The story will open in the editor as a sticker.
- Position it as you like and add a comment or a thank-you.
- Share it to your story.
It’s important to know that you can only share someone else’s Instagram story if the author tagged you in that story. You cannot simply reshare any other user’s story without a mention – Instagram does not allow this for privacy protection reasons. If you want to share content in which you are not tagged, you need to ask the author to add you to the story, or use another method (such as a link).
What to do when the reshare option is missing
If you can’t see the reshare button, there may be several reasons:
- The author has disabled sharing of posts to stories. This feature can be turned off in account settings – and no one can bypass it.
- It’s a private account. Content from private profiles cannot be publicly reshared.
- You are not tagged in the story. Someone else’s story cannot be shared without a mention.
- An outdated version of the app. Update Instagram to the latest version.
An alternative is to copy the link to the post (via the Share icon → Copy link) and paste it into your story as text with a link sticker. This way you lose the clickable preview, but followers can still get to the original.
If you want to know whether the author can tell that you saved their story, read the article Does Instagram Notify You of a Screenshot of a Story, Post, or DM?.
How to fine-tune reshared content to match your own style
The reshare itself is just the beginning. To make your storytelling look professional and consistent, take a few seconds to make some edits:
- Add your own comment – explain why you’re sharing the content. Personal context increases engagement.
- Match the background colors with your visual identity.
- Use question or poll stickers to encourage interaction.
- Tag the original author – even if the mention is added automatically, an extra tag strengthens the relationship.
- Add music or a GIF that matches the mood of the post.
The right content size also matters – to avoid anything getting cropped, stick to the recommended dimensions. You can find an overview in the article about image sizes for all social networks.
How to use resharing to grow your account
Resharing isn’t just a technical feature – it’s a growth tool. When you share other people’s content (and tag them), you increase the chance that they’ll mention you back, which gets you in front of their audience. This naturally creates a network of collaboration.
A few strategies for turning reshares into followers:
- Share content in which customers have tagged you – this builds social proof and trust.
- Reshare posts from partners and influencers in your industry to build relationships.
- Create highlights from reshared reviews that will remain permanently visible on your profile.
The combination of quality content and active sharing is one of the pillars of success. You can find more specific tips in our overview of 11 ways to increase your Instagram followers, or in the article about the best tactics for Instagram growth.
Frequently asked questions
How do I reshare a story on IG when I can’t see the button?
Most often, it’s because the author has disabled sharing of posts to stories in their settings, the account is private, or you haven’t been tagged in the other person’s story. Also check whether you have the latest version of the app. Alternatively, you can copy the link and paste it into your story as a sticker.
Can I share someone else’s story on Instagram without being tagged?
No, Instagram doesn’t allow this by default for privacy reasons. You can only reshare someone else’s story if the author has tagged you in it. In that case, you’ll receive a notification in your messages with the option to add the story to your own.
Will the author know that I reshared their post?
Yes, when you reshare a post from your feed to your story, the author will usually receive a mention notification. The reshared content also includes their name and is clickable back to the original.
How do I reshare my own older story?
You can find your own older stories in the story archive. Open the archive, select the desired story, and tap the option to share it again. You can also add it to highlights, where it will remain permanently visible on your profile.
Can you reshare a post as a new post, not just to a story?
Instagram doesn’t have a classic repost button for the feed like Twitter, for example. A post can be shared directly to a story, but to share it to your feed you’ll need an external repost app or a screenshot – always with credit to the original author.
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Conclusion
Resharing a story on Instagram is a simple but incredibly useful feature. Whether you want to add a feed post to your story, share someone else’s story in which you’ve been tagged, or bring your own older content back to life, you now know exactly how to do it and what to do when the button is missing.
Remember that resharing is not just about technique – when used correctly, it helps build relationships, social proof, and organic account growth. Combine it with high-quality original content and an active community.
Want to take your Instagram even further and gain more followers? Check out our social media growth services and give your profile a head start.
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Michal Záruba je specialista na digitální marketing a konzultant v oblasti sociálních médií a SEO. Více než 8 let pomáhá značkám růst online prostřednictvím strategického obsahu, optimalizace pro vyhledávače a efektivní komunikace na platformách jako LinkedIn, Instagram a YouTube.
Na svém blogu sdílí praktické tipy o tom, jak propojit SEO, sociální sítě a brand building do jedné funkční strategie. Zaměřuje se na to, jak firmy mohou využít moderní nástroje a algoritmy k tomu, aby jejich značka nezískala jen dosah, ale i důvěru.
Když zrovna netvoří obsah, přednáší o digitálním marketingu, školí týmy a sleduje nové trendy v AI a vyhledávání.